At Ticmint, we are committed to continuously improving our platform to enhance event marketing and ticketing experiences. This month, we’re introducing powerful new features designed to streamline email marketing, improve purchase conversion rates, and boost event discoverability through advanced analytics and SEO enhancements.
Precision Targeting with Event-Specific Email Campaigns
We’ve added a Select Event Option to our email marketing campaigns, allowing organizers to send highly targeted emails for specific events. Instead of generic outreach, you can now craft tailored communications for each event, ensuring better engagement and higher conversions.
Seamless Ticket Purchase with the Event Buy Button in Emails
Encouraging attendees to take action just got easier! Our latest update includes a “Buy” button in event emails, providing a direct purchase link to the ticketing page. This eliminates unnecessary steps and friction, leading to a smoother ticket-buying experience for your audience.
Enhanced Campaign Insights with Analytics & Tracking Updates
We understand the importance of tracking and optimizing event marketing efforts. With our latest analytics updates, you can now:
Google Analytics Integration – Get deeper insights into user behavior and campaign performance. Simply add your Google Analytics ID, and within a few minutes, it starts tracking key performance metrics.
Facebook Pixel Integration – Track engagement, measure conversions, and refine your targeting for future campaigns. It’s also simple to add your Facebook Pixel ID, allowing you to track users who enter the ticketing flow and re-target them with precision. This feature helps maximize Return on Ad Spend (ROAS) by reconnecting with potential buyers who showed interest but didn’t complete their purchase.
These enhancements will empower organizers to fine-tune their marketing strategies and maximize ROI.
Boost Event Discoverability with Meta Tags for SEO
We’ve introduced meta tag customization options for both partners and organizers to improve the search engine visibility of event listings:
For Partners: Easily add meta tags from the Meta Tags page in the partner dashboard. These will appear in the Event Listing View Page Source, helping boost SEO rankings for event listings.
For Organizers: Customize meta tags for individual events on the Event Meta Tags page. These tags will enhance search visibility, making it easier for potential attendees to discover your events.
By optimizing these tags, event pages can rank higher on search engines, driving more organic traffic and increasing ticket sales.
Frequently Asked Questions (FAQs)
The nearest metro station is Kashmiri Gate. Additional connectivity is available via auto or cab.
Yes, options such as The Leena International and Hotel Elegance offer affordable stays under ₹2,000.
You can take the Yellow Line metro from New Delhi Metro Station to Kashmiri Gate or opt for a cab directly to the venue.
Yes, designated parking zones are available at the Indira Gandhi Sports Complex.
It is approximately 7–8 km, with a travel time of 20–25 minutes by cab.
Yes, metro services from Kailash Colony or buses from the Greater Kailash Bus Stop are convenient.
Start Leveraging These New Features Today!
With these updates, we’re making event marketing more efficient, data-driven, and conversion-focused. Whether you’re an organizer looking to sell more tickets or a partner aiming to improve event visibility, these new tools are designed to help you achieve your goals.
Stay tuned for more exciting updates from Ticmint! 🚀
Want to know how Ticmint can help your business?
- Save upto 35% platform fees compared to industry standard.
- 100% customisable & control. Your platform, your way. (No extra charges to remove branding)
- Enhanced transparency and security
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